Web 2.0 News Desk

New Media on Ulitzer Autonomy Corporation and Precise on Wednesday announced a strategic collaboration under which Precise will develop and market next-generation media intelligence services to the PR and communications sectors. Precise will employ Autonomy's unique Meaning Based Computing technology to enhance its monitoring and analysis capabilities across the entire media spectrum, including broadcast, print, web, social media and discussion forums. Autonomy's core infrastructure software the Intelligent Data Operating Layer (IDOL) was selected owing to its ability to go beyond simple keyword search and provide unmatched conceptual capabilities, format and language independence and unparalleled scalability. The first phase of this pioneering project entails the implementation of Chorus, a new media intelligence workflow engine, which is delivering a step change... (more)

GyPSii Leads the Way with Mobile Social Media Content

Mobile digital lifestyle application and geo-mobility social media platform, GyPSii has kicked off 2010 in a strong position to grow market share and revenue by partnering with content partners to connect users to more content, together with targeted advertising and coupon promotions via mobile devices. GyPSii develops consumer digital lifestyle apps and drives the realization of the real-time mobile Internet, fusing real-world places with social media, enhancing the connections between people and places. Already achieving steep user adoption rates over the last quarter by adding ... (more)

Ebuzzing and Wikio Join Forces

The platform bringing together bloggers and advertisers joins up with Wikio, giving rise to a new major player in the analysis and monetization of content via social media. Ebuzzing, the monetization network for blogs and social media, is joining the news and blog aggregator Wikio. The platform that brings together bloggers and advertisers was created by Bertrand Quesada and Amaury Leconte; it works with advertisers to create innovative campaigns that harness the creativity of bloggers and the efficacy of viral marketing throughout social networks. When launching in 2007, Ebuzzin... (more)

MDC Partners Invests in Social Media Agency

MDC Partners announced today its investment in Attention Partners LLC, a social media and marketing communications agency based in New York. Attention is differentiated by its data-driven approach to earning media. Its services encompass measurement, consulting, engagement, and community development. Managing more than 100 social communities for some of the most recognized brands in beauty and fashion, media and entertainment, technology, luxury and consumer, the agency excels at integrating social media across all aspects of its clients' businesses. "The brand building pendulum ... (more)

Jive Announces Jive Social Business Software 4.0

Jive, the Social Business Software provider, today announced the general availability of Jive Social Business Software (SBS) 4.0. The new offering is the largest, most ambitious release Jive Software has brought to market since the company first introduced its integrated SBS platform for enterprises. Jive SBS 4.0 enables organizations to extend SBS across every level of an enterprise to literally transform how people work, partner, and address their marketplace. The enhancements and new capabilities in Jive SBS 4.0 reflect the increasing transparency between users' work and social... (more)